June 15, 2020
Jennifer Hooper, the Producer at Code[ish] and Senior Director, Technical Product Marketing, Content, and Brand at Heroku, joins Utsav Jaiswal to share her insights to building a tech podcast. Code[ish] focuses on code, technology and the life of the developer.
They talk about the place for growth-hacks in technology podcasts, how to add value to the listeners', and the importance of naming your podcast in an SEO-friendly manner. Jennifer, shares her process of sticking to schedules despite millions of moving pieces involved, the challenges of recording from remote locations, and the role of the community in podcasting.
Check related reads on podcasts, Heroku and the power of community on Hacker Noon.
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February 3, 2020
Listen to the interview on iTunes, or Google Podcast, or watch on YouTube.
In this episode David Smooke interviews Davis Nguyen, Founder of My Consulting Offer. They discuss Davis's way into consulting, insights on social media marketing, and people’s motivations behind startups.
“I spent my money on just online courses. So I bought the best courses on YouTube ads, Facebook ads, Twitter ads, LinkedIn ads. What people spend, I imagine on alcohol and travelling, I've just spent on online courses.”
“ I know that maybe I am the person who gets us from zero to seven figures, which is there. But to go to eight figures and so forth in profit, that's either gonna by hiring a great team, training myself or just replacing myself eventually. Because I have no problem with that. It’s like how do we serve our customer base and how do we help people become better thinkers. And I'm biased because I work in management consulting, but I think that's one of the best training for anyone who wants to go down that road and they don't want to start a business, they are not like a side hustler or anything like that. And I want to make sure to continue that.”
- Davis Nguyen
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February 7, 2019
In this episode Trent Lapinski and Erica Blair discuss branding, messaging, and what takes to effectively market a blockchain technology company.
“I see cryptocurrencies more generally as a broad political philosophy about what it is you find important in the World.”
“Crytpocurrency is an entire governance model of saying this how decisions get made, this is how how value gets distributed.”
“We are changing the World and we’d like you to join us, oh and by the way, we’re doing it with these tools and this technology that was never available before, which is why what we're doing is so revolutionary.” — Erica Blair
October 11, 2018
Episode 3: An interview with Kelley Weaver, CEO of https://www.melrosepr.com/. In this episode we discuss cryptocurrency, blockchain, marketing, PR techniques, and life hacks.