Feb. 15, 2022

Growing @depthsofwikipedia to 500,000+ Followers: Wikipedia Meets Instagram

Growing @depthsofwikipedia to 500,000+ Followers: Wikipedia Meets Instagram

Annie Rauwerda is a neuroscience student by day and the curator of @depthsofwikipedia on Instagram by night. Since the pandemic, Annie has grown her Depths of Wikipedia Instagram page to 500,000+ followers. Amy Tom talks to Annie about how she grew her p...


Annie Rauwerda is a neuroscience student by day and the curator of @depthsofwikipedia on Instagram by night. Since the pandemic, Annie has grown her Depths of Wikipedia Instagram page to 500,000+ followers. Amy Tom talks to Annie about how she grew her page, their obsession over cows, fun cows that have cameoed on Wikipedia, how she connects with her followers, and how she decides what to post. 🏋️‍♂️

On this episode of The HackerNoon Podcast:

  • What is the Depths of Wikipedia's Instagram page all about? (00:50) 📱
  • How did Annie grow her Instagram page? (02:15 ) 🤳
  • Amy and Annie obsessing over cows (3:31) 🐄
  • How niche is too niche for an Instagram page? (6:06) 📴
  • How Annie decides what to post for her audience? (08:18) 🙊
  • How does Wikipedia work? (9:06) 📜
  • Does Annie have a secret to success on Instagram? (13:38) 🤝
  • What is Annie’s advice for hacking the Instagram algorithm? (15:14) 🌟
  • What does Annie’s engagement with her audience look like? (15:46) 🫂
  • Annie’s take on having merch (16:41) 🤑
  • What’s next for Depth of Wikipedia? (17:36) ➡️

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