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June 15, 2020  

How to Build a Tech Podcast and Engage the Community by Jennifer Hooper, Producer at Code[ish] by Heroku

June 15, 2020

Jennifer Hooper, the Producer at Code[ish] and Senior Director, Technical Product Marketing, Content, and Brand at Heroku, joins Utsav Jaiswal to share her insights to building a tech podcast. Code[ish] focuses on code, technology and the life of the developer. 

They talk about the place for growth-hacks in technology podcasts, how to add value to the listeners', and the importance of naming your podcast in an SEO-friendly manner. Jennifer, shares her process of sticking to schedules despite millions of moving pieces involved, the challenges of recording from remote locations, and the role of the community in podcasting.

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